We will examine the economic structure of media organizations past and present, and look for ways in which change can create opportunity for future journalistic ventures. This course goes inside the volatility of the news industry. Funding sources, the cost structure, public habits, and delivery systems are changing at an unprecedented rate. More journalistic outlets mean much more choice for consumers, and, at the same time, a vexing question for news providers: When news and information are everywhere, what constitutes value? We will examine the economic structure of media organizations past and present, and look for ways in which change can create opportunity for future journalistic ventures.

Format: Lecture/discussion
Prerequisites: JOUR 6002

Restricted to students in: Degree: Master of Journalism