New Venture Creation is about entrepreneurship: the process of creating new businesses. It employs cases, experiential exercises, and a major project to expose students to the issues, problems, and challenges of creating viable new businesses. The project provides students with the opportunity, within the framework of a formal course, to explore and develop business ideas they have been considering or wish to investigate. The final output of the project is Instructors and Courses – Journalism 159 a feasibility study, business plan, and financing proposal for a new venture.